Manchester, Canal Street is delighted to announce the launch of Prisma, the bold new print underwear collection from our friends at Club Seven Menswear. Following the phenomenal success of their Pride collection, and the feedback they received, the London-based, Black owned and LGBTQ-owned brand has turned the Pride exclusive into a full range designed for the man who is done with plain and ready to make a statement.
As described by founder Alex Gede, the collection represents “bold colour, deconstructive shape, and artistic expression, all wrapped around the uncompromising comfort Club Seven is known for.” It is underwear for men who see their body as a canvas and their underwear as the first brushstroke of the day.
For those familiar with Club Seven’s beloved Pride collection, you know the fit and how comfortably sexy they are. For those who don’t know about the Pride collection, head over to their website and look at the reviews. Prisma features the same legendary roomy pouch and the same silhouette that earned rave reviews from customers across the community. The difference is in the fabric and the finish: Prisma is crafted from organic, breathable cotton, and instead of rainbows, it arrives in striking geometric prints and artistic patterns. As Gede puts it, “self expression shouldn’t be limited to one colour palette”.
The collection has been designed with every body in mind. Whether you are a longtime fan of the Legacy series who values that spacious pouch, a Pride collection loyalist ready for a new look, or someone who loved the idea of Pride but wanted something beyond rainbows, Prisma offers a home for you.
Club Seven has long been a proud partner of Canal Street, and we are thrilled to see Alex Gede’s vision continue to grow. In his own words, he sees the brand as “LGBTQ-owned and Black-owned. It is a brand for anyone who loves comfortably sexy underwear”. That inclusive spirit is exactly why Club Seven feels at home in Manchester’s Gay Village.
To celebrate the launch of Prisma, Club Seven has given Canal Street an exclusive 15% off discount for our readers. Simply use code CANALST15 at checkout on wearclubseven.com to claim your saving.
Direct link to the collection