Local couple to star in Kelloggs ad
“OUR POOCH LIKES CORN FLAKES SERVED AT ROOM TEMPERATURE...” BURY COUPLE STAR IN NEW KELLOGG’S ADVERT
Chris Hall and Mark Hearfield, from Bury, Manchester were handpicked for one of eight lucky slots in the cereal maker’s latest ad after proving they were Corn Flakes biggest fans.
Earlier this year Kellogg’s took to social media to ask the UK how they eat their perfect bowl of Corn Flakes, in the hunt for cereal super fans.
The couple, who have been together for 22 years, were whittled down from hundreds of applicants in an intensive interview process for passionately disagreeing on the best ways to eat corn.
Sales director Chris, 42, who favours his Corn Flakes with hot milk and honey, said: “I grew up eating Corn flakes, everyone in the family ate them it was big part of our breakfast.
“When we heard about the opportunity to be in the advert, we were both really excited. We wanted to be part of the conversation and thought it would be really fun to do a film shoot in our home.”
Last month, a film crew visited the pair’s home and took over their kitchen to shoot the ad - even their dog made a debut munching down their favourite bowl of “room temperature” Kellogg’s Corn Flakes.
Hairdresser Mark, 59, who also will only have his corn flakes at room temperature, added: “It was exciting for everyone involved, even our dog loved it. On the shoot day she kept muscling in on my Corn Flakes looking for five minutes of fame!
“We can’t wait to see it on the television, Chris can’t sleep he’s that excited. It was so much fun to be involved and we love the pictures that were shot for the campaign. At the end of the day, it’s not every day you get to be in a Kellogg’s advert.”
The ad campaign will feature a cast of eight real families and individuals, all genuine fans, talking about their ‘perfect bowl’ of Corn Flakes - and will debut on prime time TV on January 6th.
The decision to launch the nine month marketing campaign comes after a five year break in commercial advertising for the breakfast cereal.
A spokesperson from Kellogg’s, said: “We have seen a change in how people are eating cereal but also in what they are having for breakfast. Therefore we wanted to capture how our customers are eating Corn Flakes.
“After a long break from advertising, it is time for us to start talking about Corn Flakes again; our cast remind people what they love about this iconic cereal.”
To join the conversation #MyPerfectBowl and tell us how you eat your Corn Flakes.
story published on Mon, 9 Jan 2017
Solidarity with LGBT+ people in Chechnya Hundreds turnout to show support for those oppressed in Chechnya in Sackville Gardens.
Trixie Mattel live in Manchester Another date released following massive demand..
Theme announced for Manchester Pride 2017 JOIN THE CLASS OF 2017 FOR GRADUATION MANCHESTER PRIDE STYLE!
Latest hit musical from Vertigo Shoulder pads, bitch slaps and more one liners than any soap opera. Who could resist?
Casanova comes to The Lowry This spine-tingling spectacle of 18th century decadence will flood your senses and take your breath away
West End Star live in Manchester West End star Louise Dearman is set to perform in a one off concert at the Manchester Bierkeller
The AXM Foundation Village Weekend The Foundation have announced their artists for the Weekend Party in the Park
Interactive Hairspray Momma welcomes to the sixties with the latest interactive film screening via Make a Scene
Life after X Factor for Peyton Peyton chats to Drew Tosh about being part the 2016 series, fellow contestants and the future...